MUSLIM FAITH-BASED NEEDS IN TOURISM FROM THE PERSPECTIVE OF MOBILE SERVICES: A BIBLIOMETRIC ANALYSIS

Authors

  • Nur Shuhadah Mohd Kulliyyah of Sustainable Tourism and Contemporary Languages, INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Ummi Noorjuwairiah Abdullah International Institute for Halal Research and Training (INHART), INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Siti Salwa Md Sawari Kulliyyah of Sustainable Tourism and Contemporary Languages, INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Muhammad Aizat Jamaludin International Institute for Halal Research and Training (INHART), INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Siti Syahirah Saffinee Faculty of Syariah and Law, UNIVERSITI SAINS ISLAM MALAYSIA
  • Azhar Alam Department of Islamic Economics Laws, UNIVERSITAS MUHAMMADIYAH SUKARTA, INDONESIA

DOI:

https://doi.org/10.21837/pm.v24i41.2021

Keywords:

Muslim faith-based, Muslim Friendly Tourism, Psychological Experience, Mobile services

Abstract

This study examines patterns of revolutionary change over the years in the context of behavioral changes among Muslim tourists when using mobile services in fulfill their faith-based needs. This study collected past journals to observe patterns in how past researchers discussed related topics and how these discussions revolved around alignment with tourism market demand and destination hosts' acceptance levels in welcoming Muslim tourists. Using VOSviewer, this study conducted a bibliometric analysis of scholarly works in the Scopus database, filtered for the period 1990 to 2024. Overall, many past researchers discussed topics related to Muslim faith-based needs, but in different terms. Furthermore, most journals have an interrelation with psychological experiences that discuss Muslim tourists' behavioral changes in fulfilling their faith-based needs during travelling. Such behavioral changes reflect their cognitive and affective responses, destination awareness, satisfaction levels, revisit intentions, and word of mouth. However, only a few journals discuss the correlation between changes in Muslim tourists' behaviour and mobile consumption while travelling, as mobile services such as social media applications have only recently begun to bloom again after five years. However, this research will provide clearer, better guidance and improve the institution/scientific/country's research productivity.

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Published

2026-04-13

How to Cite

Mohd, N. S., Abdullah, U. N., Md Sawari, S. S., Jamaludin, M. A., Saffinee, S. S., & Alam, A. (2026). MUSLIM FAITH-BASED NEEDS IN TOURISM FROM THE PERSPECTIVE OF MOBILE SERVICES: A BIBLIOMETRIC ANALYSIS. PLANNING MALAYSIA, 24(41). https://doi.org/10.21837/pm.v24i41.2021

Issue

Vol. 24 (2026): PLANNING MALAYSIA JOURNAL : Volume 24, Issue 2, 2026

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Article

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