LANDSCAPE CHARACTERS FOR TOURISM ROUTES: CRITERIA TO ATTRACT SPECIAL INTEREST TOURISTS TO THE KUALA SELANGOR – SABAK BERNAM ROUTE

Authors

  • Khalilah Zakariya Kulliyyah of Architecture and Environmental Design INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Roziha Che Haron Kulliyyah of Architecture and Environmental Design INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Izawati Tukiman Kulliyyah of Architecture and Environmental Design INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Syakir Amir Ab. Rahman Kulliyyah of Architecture and Environmental Design INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA
  • Nor Zalina Harun Institute of Malay World and Civilisation UNIVERSITI KEBANGSAAN MALAYSIA

DOI:

https://doi.org/10.21837/pm.v18i14.843

Keywords:

drive tourism, landscape character, rural tourism, tourism route

Abstract

Tourism routes connect the city to the rural areas by linking a variety of activities and attractions. Tourism activities stimulate entrepreneurial opportunities through the development of ancillary products and services. The planning of resources and attractions along the route can be integrated to support the development of a region, conservation and rejuvenation of cultural and natural resources. An attractive route can attract special interest tourists whose travel motivation is to experience the rural environment. This paper examined the landscape characters found along the rural route of Kuala Selangor to Sabak Bernam in Selangor, Malaysia. Based on 250 survey questionnaires among locals and tourists, this study evaluated the importance of nine criteria of the rural tourism route. The findings suggested that the intangible criteria are pertinent to support the tangible criteria. This paper concludes by recommending ways to improve the landscape characters of the route to enrich the tourist experience.

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Published

2020-11-25

How to Cite

Zakariya, K., Che Haron, R., Tukiman, I., Ab. Rahman, S. A., & Harun, N. Z. (2020). LANDSCAPE CHARACTERS FOR TOURISM ROUTES: CRITERIA TO ATTRACT SPECIAL INTEREST TOURISTS TO THE KUALA SELANGOR – SABAK BERNAM ROUTE. PLANNING MALAYSIA, 18(14). https://doi.org/10.21837/pm.v18i14.843

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